Keywords are just that: words that are key. Key to being found on the internet, that is. Without search, finding specific content online would be both limiting and challenging. Thankfully, we have keyword strategies to help us out. In this article, we’ll be providing an overview of the required research you need to conduct for SEO – and yes, it
Search engine optimization – on the face of it, it may sound like another marketing buzzword. The truth is, SEO is an invaluable aspect of digital marketing, with the power to transform your business’s presence and performance online. Content that ranks highly on search engines have satisfied the following three elements: This ensures that the searcher is presented with the
SEO continues to be a driving force for marketers the world over. In this article, we’ll be going over the all-important upcoming trends so that you can optimize your website and online activity. This will prime you for higher rankings, which leads to increased growth and success. Here’s Nexa’s guide on the trends that will inform SEO Strategies in 2022.
Anyone involved in sharing content online, whether it’s developers, content writers, or marketers, are familiar with Search Engine Optimisation and its importance. While there are shifting guidelines, the goal remains the same: create content that is meaningful to people, and understandable to machines. Semantic Search, while still in its early days, is the next thing to watch. Read on to
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